Carrie McAdam

Marketing and Communications Executive

Your role and responsibilities

My role involves working as part of a dedicated team to raise public awareness and knowledge of pancreatic cancer and its symptoms. I am responsible for communicating PCA’s strategic objectives to people across Scotland. I deliver multi-channel marketing campaigns that encompass media and public relations, brand marketing, advertising, marketing, digital and social media.

Describe yourself in 5 words

Creative, empathetic, curious, intuitive, fun.

Why did you pick to work at PCA?

I wanted to work at PCA because it offers an amazing opportunity to work as part of a team to help make a difference. It is a privilege to be able to help amplify the voices of pancreatic cancer patients and their families and to help them tell their stories. I am excited by the challenge of expanding PCA’s reach within Scotland and to raise awareness of pancreatic cancer and the important work PCA does north of the border.

What are your hobbies and interests?

I am passionate about the arts, culture, design and fashion. I love spending time in nature and walking the nature trails near my home. I am a big American football fan, so I spend Sunday evenings watching NFL games on TV and cheering on my team, the New England Patriots.

Contact Carrie at or call on 0303 040 1770.