Thank you for your interest in working for Pancreatic Cancer Action. Please see our current vacancies below.
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|Job Title:||Marketing Officer|
|Hours of Work:||35 hours per week (full-time)|
|Reports to:||Marketing and Communications Manager|
|Location:||Oakhanger, Hampshire (GU35)|
The Marketing Officer has key role to play in delivering and promoting the charity’s healthcare, policy and campaigning initiatives and projects in line with the organisation’s strategic aims and plans.
This primarily involves supporting the Marketing and Communications Manager in implementing our GP and Pharmacy awareness campaigns and helping with our campaigning initiatives. The role also involves copywriting, media relations, PR and working closely with our supporters.
Who are we looking for?
The post holder will need to be a competent, IT literate, passionate and very organised individual. Empathy and excellent communication skills are vital in this role and the candidate must be able to work well as part of a team and use their own initiative. Being able to juggle multiple projects is also essential.
This is a fantastic opportunity to become part of a dynamic and fun team in a rapidly expanding charity.
Main Duties and Responsibilities
Working closely with the Marketing and Communications Manager to raise awareness amongst healthcare professionals primarily GP’s, pharmacists and doctors/specialists. This will primarily involve:
- Assisting with the implementation, tracking and measurement of campaigns, on time and within budget.
This includes our GP awareness campaigns, Pharmacy awareness campaigns and promotion of our healthcare professional resources. As well as any campaigning (lobbying) initiatives.
- Working with key stakeholders to implement campaign activity including; the wider marketing team, admin teams and senior management.
- Overseeing the production and sourcing of all campaign materials.
- Brief external agencies including creative, digital and media planning agencies and ensuring they deliver to plan.
- Working closely with the Health Information Officer to ensure we are communicating the accurate and up to date health information to the Healthcare community and the general public.
Raising awareness/media relations
- Identifying opportunities to raise awareness and promote our healthcare, campaigning and policy initiatives in the media; this includes print publications, digital and radio.
- Taking responsibility for our relationships with key stakeholders relating to healthcare, policy and campaigning initiatives.
- Assisting with the design and overall layout of some of the marketing materials and literature.
- Sourcing quotes and working with external agencies.
- Help source advertising opportunities in relevant publications.
- Championing the use of the charity’s brand guidelines internally and supporting colleagues to apply them consistently.
- Attend meetings, events and conferences as required – acknowledging that some of these may be out of hours and involve overnight stay.
- Perform any other duties that the Marketing & Communications Manager may consider appropriate.
While every effort has been made to outline all the main duties and responsibilities of the post, a document such as this does not permit every item to be specified in detail.
Essential skills and characteristics
- Knowledge and experience of marketing communications and campaign management/development is essential and previous experience volunteering or working for a charity is highly desirable.
- Knowledge and experience of the healthcare sector or campaigning and influencing is not essential but desirable.
- Candidates must be highly organised with an attention to detail plus excellent oral and written communication skills.
- Good time management skills and the ability to organise, plan and prioritise workload.
- Excellent interpersonal skills and the ability to communicate well with a broad range of people, including those affected by pancreatic cancer.
- Ability to be creative, flexible and show initiative as well as a willingness to learn and take direction.
- Experience in dealing with external suppliers and organisations.
- Must have GCSE English and Math’s to grade C or above and educated to degree level. A degree in Marketing or a similar subject is desirable.
- UK driving license is essential – our office is in rural Hampshire and the nearest train station is a 15-20 drive away. Bus services are very limited.
Pancreatic Cancer Action is an equal opportunities employer and we welcome all applications regardless of disability, ethnicity, gender or age.